AdHang as a Nigerian full service internet digital marketing agency and expert in online digital market penetration strategy, will strategically handle your business’s digital marketing in Nigeria and drive your business forward across Nigeria.
AdHang will identify where your business is leaking digital marketing opportunities and help fix them. This is done through meticulous consumers’ insights; attracting, engaging and converting targeted Nigerian prospects.
When the agency is hired, AdHang will get your online digital marketing off to a flying start, hit the ground running, engage your Nigerian customers, potential buyers and manage your internet digital advertisement every minute all over the internet.
Below are steps to start your online digital marketing with AdHang and the process:
1. Choose a plan (or let’s us know your selected media channels and budget through your brief; AdHang will work with it). “Click here to download a brief template“.
2. Email us copy of your brief (your brief tells AdHang’s team every thing to know about your digital marketing) which will contain the target consumers, objectives e.g increase sales, create awareness, educate customers, establishing your expertise, get more customers etc.
That is all that is needed on your part for your digital marketing strategies to be developed and creative works created . Your brief will be reviewed by AdHang and we will contact you if we any need anything.
AdHang uses 7-10 working days for the following teams to strategize and prepare your online marketing:
-Team 1: Situation analysis team uses our technologies to analyse your:
• Potential customers/buyers/clients (to know who are they, what is their online behavior and preferences).
• Competitors ( to know who are they, what is their digital marketing strategy, how effective is their strategy compared to).
• Market, conduct a PESTLE (political, economic, social, technological, legal and environment factors) analysis to determine your industry’s status quo.
• Core competencies which you must have included in your brief above.
These critical areas above tell AdHang’s strategists and campaigns’ administrator where your brand stands, how and where your brand should go. Then all the data, strategies and information is passed to the following teams to continue.
-Team 2: Copy-writing team writes sales and educative articles, banner advert-headlines, press releases, video scripts and online presentation: to build relationship and connect with your customers—informing (raising awareness of your brand & products, establishing a competitive advantage), persuading (generating an instant response to drive sales) and engaging potential buyers as a superior alternative over competitors.
-Team 3: Designer team designs online media presentation, creative arts and attractive online banners in various internet device sizes, adhering to channel specifications, international standard and best practices.
-Team 4: Ad copy creation team creates advert copies, ads keywords; selection of a model and video creation.
-Online campaign administrator hires on-screen video personal, a model; and you will be emailed all the creative works and materials to further confirm they’re consistent with the brief. Once we get a “go ahead” campaign administrator pays all platforms and media.
– Account manager will publish your advert on platforms such as Google, Yahoo, Microsoft Adcenter, Linkedin, Cokoye etc. And all the adverts will start running immediately, i.e under one contract your advert/message will be deployed in all the online platforms listed in the plan you choose and your banners start to pop-out in tens of thousands of online places: above, below, alongside and even in the middle of web-page contents, and will be found across every imaginable style and type of online web sources.
-Team 5: Content marketing and publishing team will forward a copy of prepared articles, a web video and a press release to you before sending to various media and sharing websites (because once they’re sent out to all the hundreds of places online, we can no longer have control over them as the contents can go viral)
Depends on “the brief” or/and “plan” you choose. Following experts will 100% commit to your success: account manager, online digital environment research, content marketing, social media marketing, mobile marketing, affiliates/influencers, analytic metrics, online display, search engine marketing and campaign administrator all manage the campaigns all over the web with focus on achieving your objectives and goals. These also, involve monitoring, measuring and constantly optimizing all the digital marketing elements to meet your objectives faster.
In addition, AdHang will track all online marketing activities e.g online users’ reactions, views, clicks, location of viewers, users’ duration, time of visits, platforms’s performances, awareness coverage, among other metrics that will be tracked. At the end of every duration, a well detail key performances report will be sent to you.
AdHang’s professionals will be 100% committed in playing an integral part in the growth of your business around Nigeria via digital space.